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  • ÍNDICE
  • 1G
  • 2B-On (To Be On)
  • 2G
  • 302 Redirect
  • 3G
  • 3GPP
  • 3GPP - THIRD GENERATION PARTNERSHIP PROJECT
  • 3GPP2
  • ABANDONMENT
  • ABANDONO (ABANDONMENT)
  • ABORT
  • ACQUISITION RATE
  • ACQUISITION RATE (Taxa de Aquisição)
  • ACTIVITY AUDIT
  • ACTIVITY AUDIT (Auditar a Actividade)
  • AD AUDIENCE
  • AD BANNER
  • AD BLOCKER
  • AD CAMPAIGN AUDIT
  • AD CENTRIC MEASUREMENT
  • AD DISPLAY/AD DELIVERED
  • AD DOWNLOAD
  • AD IMPRESSION
  • AD IMPRESSION RATIO
  • AD INSERTION
  • AD MATERIALS
  • AD NETWORK
  • AD RECALL
  • AD REQUEST
  • AD SERVING
  • AD SPACE
  • AD STREAM
  • AD TRANSFERS
  • AD UNIT
  • AD VIEW
  • AD/ADVERTISEMENT
  • ADDRESS
  • ADVERTISEMENT
  • ADVERTISEMENT (Publicidade)
  • ADVERTISEMENT ACTION
  • ADVERTISER
  • AFFILIATE MARKETING
  • AFFINITY MARKETING
  • AGENTES INTELIGENTES
  • AGGREGATOR
  • AGREGADOR DE CONTEÚDOS
  • AIRTIME (see also Talk Time)
  • AKA
  • ALERT TONE
  • ALERTS
  • ALERTS (Alertas)
  • ALT tag
  • ALTERNATE TEXT
  • ALTERNATE TEXT (Texto alternativo)
  • ALTERNATIVE METHOD OF ENTRY (AMOE )
  • AMOE - ALTERNATIVE METHOD OF ENTRY
  • AMOSTRA
  • ANÚNCIO INTERSTITIAL
  • ANCHOR TEXT – THE ACTUAL TEXT OF A LINK
  • ANIMATED GIF
  • ANONYMIZER
  • APPLET
  • APPLICABLE BROWSER
  • APPLICATION (DOWNLOADABLE APPLICATION )
  • APPLICATION ORIGINATED MESSAGE
  • APPLICATION PROVIDER
  • APPLICATION TERMINATED
  • ARPU - AVERAGE REVENUE PER USER
  • ARTIFACTING
  • ASPECT RATIO
  • ASSINANTE
  • ASSINATURA
  • ASSINATURA DO SERVIÇO
  • ASSINATURAS DIGITAIS
  • ASYNCHRONOUS
  • AUDIT
  • AUDIT (AUDITORIA)
  • AUDITOR
  • AVATAR
  • AVERAGE REVENUE PER USER (ARPU ) – Receita Média Por Utilizador
  • AVISO
  • BABY BOOMERS
  • BACKBONE
  • BACKGROUND AUDIO AD
  • BANDWIDTH
  • BANDWIDTH (Largura de Banda)
  • BANDWIDTH CONTENTION
  • BANNER
  • BANNER SIZE
  • BARTER
  • BASE DE AMOSTRAGEM
  • BEACON
  • BEHAVIORAL TARGETING
  • BETA
  • BILL FACE DESCRIPTOR
  • BILLING AGGREGATOR
  • BIT RATE
  • BLINK MESSAGE
  • BLOG
  • BLUETOOTH
  • BMP - BITMAP
  • BONUS IMPRESSIONS
  • Boomers I or The Baby Boomers
  • Boomers I ou The Baby Boomers
  • Boomers II or Generation Jones
  • Boomers II ou Geração Jones
  • BOT
  • BRAND AWARENESS
  • BRANDING
  • BREW - BINARY RUNTIME ENVIRONMENT FOR WIRELESS
  • BROADBAND
  • BROADBAND (Banda larga)
  • BROADCAST VIDEO
  • BROWSE AND BUY
  • BROWSER
  • BROWSER SNIFFER
  • BtoB/B2B (Business-to-Business)
  • BtoC/B2C (Business-to-Consumer)
  • BUFFERING
  • BULK E-MAIL FOLDER
  • BUTTON
  • BUTTON (Botão)
  • CABLE MODEM
  • CACHE
  • CACHE BUSTING
  • CACHED AD IMPRESSIONS
  • CACHING
  • CALLTONE (Ringtone)
  • CAMPANHA DE E-MAIL
  • CAPACITY
  • CAPACITY (CAPACIDADE)
  • CARRIER
  • CARRIER (Mobile carrier, Mobile Network Operator, Mobile Carrier, Network Operator, Operator Company, Wireless Carrier )
  • CARTÃO DE FELICITAÇÕES MÓVEL
  • CBT
  • CBT - CALLER RINGBACK TONES
  • CBT - CALLER RINGBACK TONES, DRINGSPOT OR RINGBACKS
  • CBT - CALLER RINGBACK TONES, DRINGSPOT ou RINGBACKS
  • CDMA
  • CDMA - CODE DIVISION MULTIPLE ACCESS
  • CDR - CALL DETAIL RECORDS
  • CGI
  • CGI script (Common Gateway Interface)
  • CHANNEL
  • CHANNEL (CANAL)
  • CHAT
  • CHAT BOTS
  • CHAT ROOM
  • CI
  • CLEAR AND CONSPICUOUS NOTICE
  • CLICK
  • CLICK FRAUD
  • CLICK RATE
  • CLICK TO CALL
  • CLICK-THROUGH
  • CLICK-WITHIN
  • CLIENT
  • CLIENT (CLIENTE)
  • CLIENT-INITIATED AD IMPRESSION
  • CLIENTES
  • CLIENTS
  • CLIQUE
  • CLIQUE STREAM
  • CLOSE
  • CODEC
  • CODIFICAÇÃO
  • COLOR GRAPHICS
  • COLOR RING BACK TONE
  • COMÉRCIO ELETRÓNICO
  • COMBINATION AD
  • COMMERCIAL MESSAGES
  • COMMUNICATION ERROR
  • COMPACT HTML (cHTML)
  • COMPLETE MMS AD
  • CONCURSO
  • CONFIDENCIAL
  • CONFIDENTIALITY
  • CONFIDENTIALITY (CONFIDENCIAL)
  • CONFIRMED OPT-IN
  • CONNECTION AGGREGATOR
  • CONSOLA DE JOGOS
  • CONSUMO DE TEMPO
  • CONTEÚDO CONTEXTUAL
  • CONTEÚDO MOBILE
  • CONTEÚDO PÚBLICO
  • CONTEÚDO PREMIUM
  • CONTEÚDO PRIVADO
  • CONTEÚDO PROMOCIONAL
  • CONTEÚDOS PERSONALIZADOS
  • CONTENT AGGREGATOR
  • CONTENT INTEGRATION
  • CONTENT PREVIEW
  • CONTENT PROVIDER
  • CONTEST
  • CONTEST (CONCURSO)
  • CONTEXTUAL ADS
  • CONVERSION
  • COOKIE
  • COOKIE BUSTER
  • Copão
  • COST PER TARGETED THOUSAND IMPRESSIONS (CPTM)
  • COST PER THOUSAND (CUSTO POR MIL) (CPM)
  • COST-PER-ACTION
  • COST-PER-CLICK
  • COST-PER-CLICK (CUSTO POR CLIQUE) (CPC)
  • COST-PER-CUSTOMER
  • COST-PER-CUSTOMER (CUSTO POR CLIENTE)
  • COUNT AUDIT
  • COUPON
  • CP - CONTENT PROVIDER
  • CPA
  • CPA - COST-PER-ACTION
  • CPA - COST-PER-ACTION (CUSTO POR AÇÃO)
  • CPC
  • CPC - COST-PER-CLICK
  • CPL
  • CPL - COST-PER-LEAD
  • CPL - COST-PER-LEAD (CUSTO POR LEAD)
  • CPM
  • CPM - COST PER THOUSAND
  • CPM - CUSTO POR MIL
  • CPO
  • CPO - COST-PER-ORDER
  • CPO - COST-PER-ORDER (CUSTO POR ENCOMENDA)
  • CPS
  • CPS - COST-PER-SALE
  • CPS - COST-PER-SALE (CUSTO POR VENDA)
  • CPT
  • CPT - COST-PER-TRANSACTION
  • CPT - COST-PER-TRANSACTION (CUSTO POR TRANSACÇÃO)
  • CPTM
  • CPTM - COST PER TARGETED THOUSAND IMPRESSIONS
  • CRAWLER
  • CRM
  • CRM - CUSTOMER RELATIONSHIP MANAGEMENT (Gestão do Relacionamento com o Cliente)
  • CROSS-CARRIER MOBILE-PHONE VOTING APPLICATION
  • CROWDSOURCING
  • CSC
  • CSC - COMMON SHORTCODE
  • CSCA - COMMON SHORT CODE ADMINISTRATION
  • CSS
  • CSS - CASCADING STYLE SHEET
  • CTA
  • CTA - CALL TO ACTION
  • CTR
  • CTR - CLICK-THROUGH RATE
  • CUSTO POR AÇÃO
  • CUSTO POR CLIQUE
  • CUSTOMER EXPERIENCE
  • CUSTOMER EXPERIENCE (Cx)
  • CUSTOMER INTELLIGENCE (CI)
  • Cx
  • D2C
  • D2C - DIRECT TO CONSUMER
  • DATA CHARGING
  • DATA COLLECTION
  • DAUGHTER WINDOW
  • DAY PARTING
  • DECK
  • DELIVERY REPORT
  • DEMOGRÁFICOS
  • DEMOGRAPHICS
  • DESCARREGAR VÍDEO
  • DESCOBERTA DE SERVIÇOS
  • DHTML
  • DHTML (Dynamic Hypertext Markup Language)
  • DIGITAL SIGNATURES
  • DIGITAL SIGNATURES (ASSINATURAS DIGITAIS)
  • DIGITAL VIDEO SERVER
  • DISCOVERABLE NOTICE
  • DISPLAY ADVERTISING
  • DISPLAY ADVERTISING (EXIBIR PUBLICIDADE)
  • DMB
  • DMB - DIGITAL MULTIMEDIA BROADCASTING
  • DOMAIN NAME
  • DOUBLE OPT-IN
  • DOWNLOAD VIDEO
  • DOWNLOADABLE APPLICATION
  • DPO
  • DPO - DISTINCT POINT OF ORIGIN
  • DRILL DOWN
  • DRINGSPOT
  • DSL
  • DSL - DIGITAL SUBSCRIBER LINE
  • DUAL BAND
  • DVB-H
  • DVB-H - DIGITAL VIDEO BROADCASTING- HANDSET
  • DVR
  • DVR - DIGITAL VIDEO RECORDER
  • DYNAMIC AD DELIVERY
  • DYNAMIC AD INSERTION
  • DYNAMIC IP ADDRESS
  • DYNAMIC IP ADDRESS (Endereço Dinâmico de IP)
  • DYNAMIC ROTATION
  • E-COMMERCE
  • E-MAIL ADVERTISING
  • E-MAIL BOUNCE
  • E-MAIL CAMPAIGN
  • E-MAIL INBOX
  • E-MAIL MAILBOX PROVIDER
  • E-MAIL MARKETING
  • E-MAIL PREVIEW PANE
  • EDITOR
  • ENCODER
  • ENCODING
  • ENCRIPTAÇÃO
  • ENCRYPTION
  • END-USER
  • ENDEREÇO IP
  • ENHANCED DATA RATES FOR GSM EVOLUTION (EDGE ) (Enhanced GPRS (EGPRS)
  • EPG
  • EPG (Electronic Programming Guide)
  • ESP
  • ESP - E- MAIL SERVICE PROVIDER
  • ESPAÇO
  • ESPAÇO PÚBLICO
  • ETHERNET
  • ETV
  • ETV (Enhanced Television)
  • EXIBIR PUBLICIDADE
  • EXPANDABLE BANNERS
  • EXPERIÊNCIA DO CLIENTE
  • EXTRANET
  • EYEBALLS
  • FAILURE TO TRANSFER
  • FAILURE TO TRANSFER (AUSÊNCIA DE TRANSFERÊNCIA)
  • FAMILY / AD FAMILY
  • FAQ
  • FEFO
  • FIFO
  • FILTERING
  • FIREWALL
  • FIRST GENERATION
  • FLAME
  • FLASH ™
  • FLASH LITE
  • FLOATING ADS
  • FMC
  • FMC - FIXED MOBILE CONVERGENCE
  • FOLD
  • FORNECEDOR DE CONTEÚDOS
  • FRAME RATE
  • FRAMES
  • FREEMIUM
  • FREQUÊNCIA
  • FREQUENCY
  • FRIENDLY OFF-DECK
  • FTEU
  • FTEU - FREE TO END USER
  • FTP
  • FTP (FILE TRANSFER PROTOCOL)
  • FTTH
  • FTTH (FIBER TO THE HOME)
  • FULL DOWNLOAD MUSIC
  • GALERIA
  • GALLERY
  • GENERATION
  • Generation X
  • Generation Y
  • Generation Z
  • GEOTARGETING
  • GERAÇÃO
  • GERAÇÃO X
  • GERAÇÃO Y
  • GERAÇÃO Z
  • GERAR LEADS
  • GIF
  • GIF - GRAPHICS INTERCHANGE FORMAT
  • GIGABYTE
  • GLOBAL SYSTEM FOR MOBILE COMMUNICATIONS
  • GPRS
  • GPRS - GENERAL PACKET RADIO SERVICE
  • GPS
  • GPS - GLOBAL POSITIONING SYSTEM
  • GRAPHIC BANNERS
  • GREETING
  • GROSS EXPOSURES
  • GSM
  • GSM - GLOBAL SYSTEM FOR MOBILE
  • GUERILLA MARKETING
  • GUI
  • GUI (GRAPHICAL USER INTERFACE)
  • HANDS FREE (Hands free kit ) (MÃOS LIVRES) (Kit mãos livres)
  • HANDS FREE (Hands free kit)
  • HDTV
  • HDTV (High-Definition Television)
  • HDTV (High-Definition Television) (Televisão de alta definição)
  • HEAD END
  • HEADING/H TAGS
  • HEURISTIC
  • HEURISTICA
  • HIGH SPEED DOWNLINK PACKET ACCESS
  • HIGH-DEFINITION TELEVISION
  • HIPERTEXTO
  • HISTORY LIST
  • HIT
  • HOME PAGE
  • HOST
  • HOTLISTS
  • HOUSE ADS
  • HP - HOME PAGE
  • HTML
  • HTML (HYPERTEXT MARKUP LANGUAGE)
  • HTTP
  • HTTP (HYPER TEXT TRANSFER PROTOCOL)
  • HYBRID PRICING
  • HYPERLINK
  • HYPERTEXT
  • i-DEN - INTEGRATED DIGITAL ENHANCED NETWORK
  • I-MODE
  • IM
  • IM - INSTANT MESSAGING
  • IMAGE
  • IMAGE MAP
  • IMAGEM
  • IMAGEM AD
  • IMEI
  • IMEI - INTERNATIONAL MOBILE EQUIPMENT IDENTITY
  • IMPRESSÕES
  • IMPRESSION
  • IN-UNIT CLICK
  • INBOND MARKETING
  • INBOX
  • INBOX (E-MAIL)
  • INDEX
  • INSERÇÃO
  • INSERTION
  • INSERTION ORDER
  • INSERTION ORDER (Ordem de inserção)
  • INTELLIGENT AGENTS
  • INTER-OPERABLE MESSAGING
  • INTERACTIVE ADVERTISING
  • INTERACTIVE TV
  • INTERACTIVE TV (iTV )
  • INTERNAL PAGE IMPRESSIONS
  • INTERNET
  • INTERNET MÓVEL
  • INTERSTITIAL ADS
  • INTERSTITIAL IMAGE AD
  • INTERSTITIAL TEXT AD
  • INTERSTITIAL VIDEO AD
  • INTRANET
  • INVENTÁRIO
  • INVENTORY
  • IOD
  • IOD - INFORMATION ON DEMAND
  • IP
  • IP (INTERNET PROTOCOL)
  • IP ADDRESS
  • IP DINÂMICO
  • IRC
  • IRC – INTERNET RELAY CHAT
  • ISDN
  • ISDN (INTEGRATED SERVICES DIGITAL NETWORK)
  • ISDN - INTEGRATED SERVICES DIGITAL NETWORK
  • ISP
  • ISP (INTERNET SERVICE PROVIDER)
  • ITI
  • ITI (INFORMATION TECHNOLOGY INDUSTRY COUNCIL)
  • iTV
  • iTV - INTERACTIVE TV
  • IVR
  • IVR - INSTANT VOICE RESPONSE / INTERACTIVE VOICE RESPONSE
  • IVR DISCOVERY
  • J2ME
  • J2ME - JAVA 2 PLATFORM, MICRO EDITION
  • JAVA ®
  • JAVA GAMES
  • JOGOS DE TELEMÓVEL
  • JPEG
  • JPEG - JOINT PHOTOGRAPHIC EXPERTS GROUP
  • JUMP PAGE (LANDING PAGE)
  • JUMP PAGE AD
  • JUNK E-MAIL FOLDER
  • KBPS - KILOBITS PER SECOND
  • KEYWORD
  • KEYWORD DENSITY
  • KILOBITS PER SECOND
  • KILOBITS POR SEGUNDO
  • KPBS
  • LAG
  • LAN
  • LAN - LOCAL AREA NETWORK)
  • LANDING PAGE
  • LANDING PAGE (JUMP PAGE)
  • LARGE RECTANGLE
  • LATÊNCIA
  • LATENCY
  • LAYERED NOTICE
  • LBS
  • LBS - LOCATION BASED SERVICES
  • LEAD GENERATION
  • LEI DE MOORE
  • LICENÇA
  • LICENSE
  • LIFO
  • LINK
  • LISTSERV
  • LISTSERVER
  • LOCATION INFORMATION
  • LOCATOR
  • LOG FILE
  • LOGIN
  • M-COMMERCE
  • MAILING LIST
  • MAKEGOODS
  • MARKETING VIRAL
  • MASTERTONE (TRUETONE, REALTONE)
  • MEDIA COMPANY
  • MENSAGEM DE TELEMÓVEL
  • MENSAGENS NÃO SOLICITADAS
  • MENU
  • MESSAGING
  • MESSAGING FEES
  • META DESCRIPTION
  • MIDI
  • MIDI - MUSICAL INSTRUMENT DIGITAL INTERFACE
  • MIDROLL
  • MIMO
  • MIMO (MULTI-PROPOSE EXTENSÕES INTERNET MAIL)
  • MIN - MOBILE IDENTIFICATION NUMBER
  • MMG
  • MMG - MULTIPLAYER MOBILE GAME (Massive Multiplayer Game)
  • MMORG
  • MMORPG (MASSIVE MULTIPLAYER ROLE-PLAYING)
  • MMS
  • MMS (MULTIMEDIA MESSAGING SERVICE) (Serviço de Mensagens Multimédia)
  • MMS - MULTIMEDIA MESSAGING SERVICE
  • MMS BANNER
  • MMS MARKETING
  • MNO
  • MNO - MOBILE NETWORK OPERATORS
  • MNO - MOBILE NETWORK OPERATORS (Operadores de Rede Móvel)
  • MO - MOBILE ORIGINATED MESSAGE
  • MO MESSAGE
  • MO OR MT BILLING
  • MO OU MT BILLING
  • MOBILE ADVERTISING
  • MOBILE CARRIERS
  • MOBILE COMMUNITY SERVICE
  • MOBILE CONTENT
  • MOBILE CONTENT ADVERTISING
  • MOBILE DATING
  • MOBILE GAMES
  • MOBILE GREETING CARD
  • MOBILE HANDSET (Mobile Terminal)
  • MOBILE INTERNET
  • MOBILE MARKETER
  • MOBILE MARKETING
  • MOBILE MARKETING PROGRAM
  • MOBILE MESSAGE
  • MOBILE NETWORK OPERATORS (MNO)
  • MOBILE OPERATORS
  • MOBILE SEARCH
  • MOBILE SHORTS (Mobile Episodes, Mobisodes)
  • MOBILE STATION INTERNATIONAL ISDN NUMBER (MSISDN ), (Mobile Phone Number, MIN )
  • MOBILE SUBSCRIBER (Subscriber)
  • MOBILE TV
  • MOBILE VIDEO
  • MOBILE WEB (Wireless Internet Mobile, Web Mobile Internet )
  • MODEM
  • MONO TONE
  • MOORE'S LAW
  • MOTOR DE PESQUISA
  • MOUSEOVER
  • MP3
  • MP3 - MPEG Audio Layer 3
  • MP3 TONE
  • MPEG
  • MPEG - MOTION PICTURE EXPERTS GROUP
  • MSISDN - MOBILE STATION INTEGRATED SERVICES DIGITAL NETWORK
  • MSO
  • MSO - MULTIPLE SYSTEM OPERATOR
  • MTM
  • MTM - MOBILE TERMINATED MESSAGE (MT)
  • MULTIMEDIA MESSAGING SERVICE
  • MVNO
  • MVNO - MOBILE VIRTUAL NETWORK OPERATOR
  • MVNO - OPERADOR MÓVEL VIRTUAL
  • NÍVEL DE PERMISSÃO
  • NETETIQUETA
  • NETETIQUETTE
  • NETIQUETTE
  • NETWORK OPERATOR
  • NEW MARKETING
  • NEWSGROUP
  • NON-PII
  • NON-PII - NON-PERSONALLY IDENTIFIABLE INFORMATION
  • NON-REGISTERED USER
  • NONQUALIFYING PAGE IMPRESSIONS
  • NOTICE
  • NOVO MARKETING
  • NUMBER PORTABILITY
  • OFF PORTAL (Off Deck)
  • OFF-SITE MEASUREMENT
  • OFFER BASED AD
  • OMA DOWNLOAD
  • ON DEVICE PORTAL
  • ON PORTAL (On Deck)
  • ON-DEMAND
  • ON-SITE MEASUREMENT
  • OP-UP TRANSITIONAL
  • OPERADORES
  • OPERADORES DE REDE MÓVEL
  • OPERADORES MÓVEIS
  • OPERATING COMPANY (OpsCo)
  • OPERATOR ASSISTED CHAT PROGRAM
  • OPERATOR LOGO
  • OPM
  • OPM - ONLINE PREFERENCE MARKETING
  • OPT-IN
  • OPT-IN E-MAIL
  • OPT-OUT
  • OPTIMIZATION
  • OTA
  • OTA - OVER-THE-AIR
  • OTS
  • OTS (OPPORTUNITY TO SEE) (same as page display)
  • PÁGINA
  • PÁGINA DE DESTINO
  • PÚBLICO ALVO
  • PÚBLICO-ALVO
  • P2P
  • P2P - PEER-TO-PEER
  • P3P
  • P3P - PLATFORM FOR PRIVACY PREFERENCES PROJECT
  • PACKET SNIFFER
  • PAGE
  • PAGE DISPLAY
  • PAGE IMPRESSION
  • PAGE REQUEST
  • PAGE VIEW
  • PAID INCLUSION
  • PAID PLACEMENT
  • PALAVRA-CHAVE
  • PALAVRA-PASSE
  • PAPEL DE PAREDE
  • PARTIAL MMS AD
  • PASSWORD
  • PATROCÍNIO
  • PATROCINADOR
  • PAUSA
  • PAUSE
  • PAY-PER DOWNLOAD
  • PAY-PER DOWNLOAD (POLYPHONIC RINGTONE POLY 4, 16 & 24. (REFERRING TO THE NUMBER OF INSTRUMENTS USED TO CREATE THE POLY RINGTONE); POLYTONE )
  • PAY-PER-CLICK
  • PAY-PER-IMPRESSION
  • PAY-PER-LEAD
  • PAY-PER-SALE
  • PAYOUT
  • PDF
  • PDF - PORTABLE DOCUMENT FORMAT
  • PEER TO PEER CHAT
  • PENETRATION RATE
  • PEPS
  • PERÍODO DE SUBSCRIÇÃO
  • PERFORMANCE PRICING MODEL
  • PERMISSION LEVEL
  • PERMISSION MARKETING
  • PERSISTENT COOKIE
  • PERSONALIZATION CONTENT
  • PESQUISA
  • PICTURE MESSAGE
  • PII
  • PII - PERSONALLY IDENTIFIABLE INFORMATION
  • PIN
  • PIN - PERSONAL IDENTIFICATION NUMBER
  • PIXEL
  • PLACEMENT
  • PLATAFORMA
  • PLATFORM
  • PLUG-IN
  • POLÍTICA DE PRIVACIDADE
  • POLYPHONIC RINGTONE (POLY 4, 16 & 24. (REFERRING TO THE NUMBER OF INSTRUMENTS USED TO CREATE THE POLY RINGTONE); (POLYTONE)
  • POP-UNDER AD
  • POP-UP AD
  • PORTABILIDADE DO NÚMERO
  • PORTAL
  • POST ROLL
  • POST-SLIDE FULL SCREEN IMAGE
  • Post-War Cohort
  • POSTING
  • POTENTIAL AUDIENCE
  • PRÉ-PAGO
  • PRE-CACHING
  • PRE-PAID
  • PRE-SLIDE FULL IMAGE SCREEN
  • PREDICTIVE TEXT
  • PREMIUM BILLING
  • PREMIUM CONTENT
  • PREMIUM RATE
  • PREMIUM RATE PROGRAM
  • PREMIUM SHORT MESSAGE SERVICE (); (REVERSE SMS BILLING OR MT BILLING)
  • PREROLL
  • PRESTADOR DE SERVIÇOS
  • PRIVACY POLICY
  • PRIVACY SEAL PROGRAM
  • PRIVATE CONTENT
  • PRIVATE SPACE
  • PROCESS AUDIT
  • PROFILING
  • PROGRAM “TELEVISION”
  • PROGRAM APPROVAL
  • PROGRAMA DE ASSINATURA
  • PROGRESSIVE DOWNLOAD VIDEO
  • PROMOTIONAL CONTENT
  • PROTETOR DO ECRÃ
  • PROTOCOL
  • PROTOCOLO
  • PROXY SERVER
  • PROXY SERVERS
  • PSMS
  • PSMS TARIFF
  • PTV
  • PTV - PARTICIPATION TELEVISION - (INTERACTIVE TELEVISION )
  • PUBLIC CONTENT
  • PUBLIC SPACE
  • PUBLICIDADE CONTEXTUAL
  • PUBLICIDADE EM CONTEÚDO MOBILE
  • PUBLICIDADE INTERATIVA
  • PUBLICIDADE MÓVEL
  • PUBLISHER
  • PUBLISHER’S AGGREGATOR (CONTENT AGGREGATOR )
  • PULL MESSAGING (WIRELESS PULL ADVERTISING CONTENT PULL MESSAGING )
  • PUSH Mensagens
  • PUSH MENSSAGING
  • PVR - PERSONAL VIDEO RECORDER
  • QUERY
  • RANDOM CSC - RANDOM SHORT CODE
  • RATE CARD
  • RDIS
  • RDIS - REDE DIGITAL DE SERVIÇOS INTEGRADOS
  • RE DIRECT
  • REACH
  • REAL TIME
  • REAL TONES
  • REDEMPTION
  • REDES SOCIAIS
  • REDIRECT
  • REFERRAL FEES
  • REFERRAL LINK
  • REFERRER
  • REGISTO
  • REGISTO DO UTILIZADOR
  • REGISTRATION
  • REJEIÇÃO DE E-MAIL
  • RELEVÂNCIA
  • RELEVANCE
  • REPEAT VISITOR
  • REPLY ACTIONS
  • RESPONSE CAPABILITY
  • RETORNO SOBRE O INVESTIMENTO
  • RETURN ON INVESTIMENT
  • RETURN ON INVESTMENT
  • RETURN VISITS
  • REVENUE MANAGEMENT
  • REVENUE SHARE
  • RICH MEDIA
  • RINGBACKS
  • RINGER TONES
  • RINGERS
  • RINGTONES (CALLERTONES, RINGERS, RINGER TONES)
  • ROAMING
  • ROI
  • ROI - RETURN ON INVESTMENT (Retorno sobre o Investimento)
  • RON
  • RON - RUN-OF-NETWORK
  • ROS
  • ROS - RON OF SITE
  • ROYALTIES (LICENSE, RIGHTS)
  • RSS
  • RSS - REALLY SIMPLE SYNDICATION (RSS Readers)
  • RSS READERS
  • RTSP
  • RTSP - REAL TIME STREAMING PROTOCOL
  • SAMPLE
  • SAMPLING FRAME
  • SAUDAÇÃO
  • SCREEN CHARACTERISTIC
  • SCREEN REAL ESTATE
  • SCREEN SAVER
  • SCREEN SIZE
  • SCRIPTS
  • SDSL - SYMMETRICAL DIGITAL SUBSCRIBER LINE
  • SEARCH
  • SEARCH ENGINE
  • SECOND GENERATION (2G)
  • SECONDARY KEYWORD (SUB PREFIX/ SUFFIX)
  • SEGUNDA GERAÇÃO - 2G
  • SELECTED CSC
  • SELL (THROUGH RATE)
  • SEM
  • SEM - SEARCH ENGINE MARKETING
  • SEO
  • SEO - SEARCH ENGINE OPTIMIZATION
  • SERP
  • SERP - SEARCH ENGINE RESULTS PAGE
  • SERVER
  • SERVER CENTRIC MEASUREMENT
  • SERVER PULL
  • SERVER PUSH
  • SERVER-INITIATED AD IMPRESSION
  • SERVIÇO DA COMUNIDADE MOBILE
  • SERVIÇO DE VALOR ACRESCENTADO
  • SERVIÇOS DE MENSAGENS MULTIMEDIA
  • SERVICE DISCOVERY
  • SERVICE PROVIDER
  • SERVIDOR
  • SERVIDORES PROXY
  • SESSÃO
  • SESSION
  • SESSION COOKIES
  • SET-TOP BOX
  • SGML
  • SGML - STANDARD GENERALIZED MARKUP LANGUAGE
  • SHARED SHORT CODE
  • SHOCKWAVE
  • SHOPPING BOT
  • SHORT CODE
  • SHORT CODE PROGRAM
  • SIM - SUBSCRIBER IDENTITY MODULE (SIM CARD)
  • SIM CARD
  • SINCRONO
  • SINGLE OPT-IN
  • SINGLE PLAYER GAMES
  • SITE TAGGING
  • SITE-CENTRIC MEASUREMENT
  • SITE-OPTIMIZATION
  • SKINS
  • SLOTTING FEE
  • SMARTPHONE
  • SMIL
  • SMIL - SYNCHRONIZED MULTIMEDIA INTEGRATION LANGUAGE
  • SMISHING (SMS PHISHING)
  • SMPP
  • SMPP - SHORT MESSAGE PEER-TO-PEER PROTOCOL
  • SMS
  • SMS - SHORT MESSAGE SERVICE
  • SMS CHAT
  • SMS MARKETING
  • SMS TO TV (SMS2TV) -SMS-BASED INTERACTIVE TV, SMS TEXT MESSAGING, MOBILE INTERACTIVE TV, MOBILE-PHONE-BASED ITV,WAP-BASED VOTING APPLICATION, ITV SERVICES FOR WIRELESS DEVICES, SYNCHRONIZING MOBILE-PHONE BASED APPLICATIONS WITH TV PROGRAMMING, WIRELESS 2-SCREEN ITV, CALL TV, SMS2-TV, SMSTV TEXT MESSAGING,TEXT TV
  • SMS TONE
  • SMSC
  • SMSC - SMS CENTER
  • SMTP
  • SMTP - SIMPLE MAIL TRANSFER PROTOCOL
  • SNIFFER
  • SOCIAL BOOKMARKING
  • SOCIAL BUSINESS
  • SOCIAL MARKETING
  • SOCIAL MEDIA
  • SOCIAL NETWORK
  • SORTEIO
  • SPACE
  • SPAM
  • SPAM FILTER
  • SPENDING CAP LIMITS
  • SPIDER
  • SPLASH PAGE
  • SPONSOR
  • SPONSORSHIP
  • STANDARD RATE
  • STANDARD RATE PROGRAM
  • STATIC AD PLACEMENT/STATIC ROTATION
  • STICKINESS
  • STK
  • STK - SIM TOOLKIT
  • STREAMING
  • STREAMING MEDIA PLAYER
  • STREAMING VIDEO
  • SUBSCRIBER
  • SUBSCRIBER (MOBILE SUBSCRIBER ) (Assinante) (Subscritor de telemóvel)
  • SUBSCRIBER INFORMATION
  • SUBSCRIPTION
  • SUBSCRIPTION BILLING RENEWAL MESSAGE
  • SUBSCRIPTION PERIOD
  • SUBSCRIPTION PROGRAM
  • SUBSCRIPTION SERVICE
  • SUPERSTITIALS ®
  • SURFAR
  • SURFING
  • SVA - SERVIÇO DE VALOR ACRESCENTADO
  • SWEEPSTAKES
  • SYNCHRONOUS
  • T-1
  • T-3
  • T-Commerce
  • TAMANHO DO ECRÃ
  • TARGET AUDIENCE
  • TARGETING
  • TAXA DE CLIQUES
  • TAXA DE PENETRAÇÃO
  • TAXA PREMIUM
  • TAXA STANDARD
  • TCP/IP
  • TCP/IP - TRANSFER CONTROL PROTOCOL/INTERNET PROTOCOL
  • TDMA
  • TDMA - TIME DIVISION MULTIPLE ACCESS
  • TELEMÓVEIS
  • TELEVISÃO DE ALTA DEFINIÇÃO
  • TERCEIRA GERAÇÃO - 3G
  • TERMINAL MÓVEL
  • TERMOS & CONDIÇÕES
  • TERMS & CONDITIONS
  • TEXT AD
  • TEXT LINK
  • TEXT MESSAGE
  • TEXT MESSAGING
  • TEXTO DO ANÚNCIO
  • TEXTUAL AD IMPRESSIONS
  • THEMES (PACKS OR PHONE SKIN)
  • THIRD-PARTY AD SERVER
  • THROUGHPUT
  • TIME SPENT
  • TOKEN
  • TONE TRUE (REALTONE, MASTERTONE)
  • TRÁFEGO
  • TRACKING
  • TRAFFIC
  • TRANSCODING
  • TRANSITIONAL AD
  • TRANSITIONAL POP UP
  • TRANSMISSION / TRANSPORT COST
  • TRIGGERS
  • TRIPLE OPT-IN
  • TRIPLE TAP
  • TV INTERATIVA
  • UEPS
  • UMTS
  • UMTS - UNIVERSAL MOBILE TELECOMMUNICATIONS SYSTEM
  • UNDUPLICATED AUDIENCE
  • UNIQUE DEVICE
  • UNIQUE USER
  • UNIVERSAL MOBILE TELECOMMUNICATIONS SYSTEM (UMTS ) (3G, 3GSM, 4G )
  • UNIVERSE
  • UNIVERSO
  • UNRESOLVED IP ADDRESSES
  • UNSOLICITED MESSAGES
  • UNSUBSCRIBE
  • UPLOAD
  • URL
  • URL - UNIFORM RESOURCE LOCATOR
  • URL TAGGING
  • USENET
  • USER
  • USER AGENT STRING
  • USER CENTRIC MEASUREMENT
  • USER REGISTRATION
  • UTILIZADOR
  • UTILIZADOR ÚNICO
  • UTILIZADOR FINAL
  • UTILIZADOR NÃO REGISTADO
  • VÍDEO VIRAL
  • VALUE ADDED SERVICE
  • VANITY SHORT CODE
  • VAS
  • VAS - VALUE ADDED SERVICE
  • VIDEO GAME CONSOLE
  • VIDEO TONE
  • VIEW
  • VIEWER
  • VIRAL MARKETING
  • VIRAL VIDEO
  • VIRTUAL WORLDS
  • VISIBILIDADE
  • VISIBILITY
  • VISIT
  • VISIT DURATION
  • VISITA
  • VISITANTE
  • VISITOR
  • VISUALIZAR CONTEÚDO
  • VOICETONE
  • VRML
  • VRML - VIRTUAL REALITY MODELING LANGUAGE
  • WALLED GARDEN
  • WALLPAPER
  • WAN
  • WAN - WIDE AREA NETWORK
  • WAP
  • WAP - WIRELESS APPLICATION PROTOCOL
  • WAP 1.0
  • WAP 2.0
  • WAP BILLING
  • WAP LANDING PAGE
  • WAP PULL
  • WAP PUSH
  • WAP PUSH MENSAGEM
  • WAP PUSH MESSAGING
  • WAP SITE
  • WAP STOREFRONT
  • WASP
  • WASP (WIRELESS APPLICATIONS SERVICE PROVIDER)
  • WCDMA
  • WCDMA - WIDEBAND CODE DIVISION MULTIPLE ACCESS (WIDEBAND CDMA)
  • WEB BEACON
  • WEB BUG
  • WEB STOREFRONT
  • WEBCASTING
  • WEBSITE
  • WI-FI
  • WIDGET
  • WIMAX
  • WIRELESS ADVERTISING
  • WIRELESS CARRIER
  • WIRELESS SPAM
  • WML
  • WML - WIRELESS MARKUP LANGUAGE
  • XHTML
  • XHTML - EXTENSIBLE HYPERTEXT MARKUP LANGUAGE
  • XML
  • XML - EXTENSIBLE MARKUP LANGUAGE
  • YIELD
  • YIELD MANAGEMENT
  • ZERO RATED MESSAGING